Museum audience engagement during the Covid-19 pandemic

Authors

  • Maria Sacco Università degli Studi di Bari Aldo Moro

DOI:

https://doi.org/10.19241/lll.v20i43.776

Abstract

Which role did digital technologies play in museum education during the pandemic? What audience development strategies, and thus audience differentiation, widening and relationship-building, were put forward to promote the emotional engagement of visitors? This paper aims to offer a reflection on the use of serious games and storytelling to encourage the enhancement of participative processes and the implementation of an accessible, interactive and inclusive museum that can serve as a device for learning and active citizenship.

Keywords:  museum education, digital technologies, audience engagement, serious games, digital storytelling

Published

02-01-2024

How to Cite

Sacco, M. (2024). Museum audience engagement during the Covid-19 pandemic. Lifelong Lifewide Learning, 20(43), 500–507. https://doi.org/10.19241/lll.v20i43.776